Brief: Office supplies company DGOS approached K2L to rebrand their business collateral and reposition them as the North West’s number one, underline the fact that they are a national-scale company, but with a locally-focussed service.

Solution: For a company who very firmly identify themselves with Manchester, we presented a solution that communicated the friendliness and the Mancunian spirit of the company, supported by a range of collateral including welcome packs, direct marketing, online media and customer loyalty schemes.