Repositioning a classic
We do enjoy the finer things now and again here at K2L, so we’re delighted to be pushing the Marriott Manchester Airport Hotel and the recent repositioning we have been workin...
28th November, 2018
How the devil do you get the fans back onside?
Or in other words - how we made sure Rugby Came Home for Salford. Halloween is reminding us that the devil's in the detail - and when we executed this campaign for Salford Re...
31st October, 2018
Starting the Conversation
The end of the school year saw the evolution of an important arm to the Sitting Right With You Domestic Abuse Campaign as we launched it across regional schools. Following th...
14th September, 2018
We’ve Landed at the Marriott
Recently we’ve been working closely with The Marriott Group as it develops its Manchester Airport Hotel in Cheshire, helping to create a new brand position to engage with its ...
20th July, 2018
What’s in a Name?
They say there’s no such thing as a new idea in PR and marketing - and the latest campaign by Heinz illustrates this perfectly. After 104 years being dolloped onto our plat...
21st June, 2018
This Girl Can… Anyone Can
This Girl Can isn’t about Olympians or athletic finesse. It’s not about winning or losing. It’s about motivating real women and girls to get active, play sport, and believ...
28th April, 2017
2016 Christmas Ad Round-Up: Who Will Be (Turkey) Crowned the Winner?
It’s official. The internet has unanimously decided that 2016 has been an absolute shocker of a year. First, the Grim Reaper got his grubby hands on David Bowie back in Feb…...
21st November, 2016
Sprite Backtrack on ‘Sexist’ #BrutallyRefreshing Campaign
When life gives you lemons, add sugar, carbonated water and an ill-advised ad campaign. We’ve never heard that one before either, but it’s clearly what the ‘lads’ at ...
5th August, 2016
Tesco’s Back to Butter Us Up, But Are YOU Marketing-Savvy? Fake Farms Saga Continues
Fictional farm-gate: still going strong Since K2L's Lucy crashed BBC Radio to debunk Tesco’s latest marketing hiccup, the supermarket giant hasn’t really left UK headlines....
18th April, 2016
Lucy’s BBC Radio Debut: Debunking Tesco’s Misleading Marketing Mistake
Last Thursday saw our lovely Lucy make her radio debut; discussing UK-based supermarket Tesco and its latest branding faux pas. K2L were approached by the BBC who were in need o...
31st March, 2016
Congratulations to Trumeter and cartime for Making The SME300!
We’d like to wish a very well-deserved congratulations to not one, but two of our fabulous clients for making Insider Magazine’s ‘SME300’. Every year, acclaimed B2B p...
3rd November, 2015
Another Beautiful Project Is Launched
Our latest branding and web design project was a beauty. Or should that be hair and beauty? Ark Hair & The Retreat are hair stylists and beauty therapists based in Urmston, ...
29th July, 2015