What is “Dusk ‘till Dawn” brand bidding?
When you advertise your business on Google and other search engines, it’s very easy to become so focused on your own visibility that you forget that your brand is susceptible ...
20140701
When you advertise your business on Google and other search engines, it’s very easy to become so focused on your own visibility that you forget that your brand is susceptible ...
20140701
The SAScon 2014 (Search And Social Conference, just FYI) line-up included a mixture of insight from key figures within the Digital space, with topics covering social media manag...
20140617
As discussed in our most recent industry blog post, remarketing allows you to show ads to people who have recently visited your website, as they browse the internet. If you have...
20140520
For those of you who aren't sure what remarketing is, I’ll start with a definition. So, our friends at Google define remarketing as: “Remarketing lets you show ads to use...
20140515
Paid search can be your business’ best friend or your worst enemy, depending on how your campaigns are managed. There are many tools available in adwords and paid search te...
20140430
Remember Wednesday April 9th as a very significant day. Not because it's the birthday of the, quite frankly awful, American actress Kristen Stewart, or the date the first ind...
20140417
This week webmasters from across the US have swarmed to San Jose, California to attend the Search Marketing Expo West. The Search Marketing Expo West features 60 session, keynot...
20140314
K2L have just recruited another talented professional to its ranks, who goes by the name of Simon! Originally from Market Deeping near Peterborough; he studied Consumer Marke...
20130726