AWB Motors —
AWB Motors is a family run car sales company established in 1989. Based in Greater Manchester, they have grown rapidly over recent years. AWB now operates at three locations, providing Family, Sports, Prestige and Luxury Used Cars.
K2L set out to rebrand AWB Motors to something that was more engaging which reflective on the expertise of their services. The objective was to engage new customers, while still proving a simple user experience for those who know and love the company. The rebrand consisted of a new logo, folders, billboards, and business cards to increase professionalism and brand development.
The roll out was well received by both new and old customers alike. In the modern world of car sales, its vital to mark your place in the industry, something that this rebranding project had supported AWB with.