Why Google’s New AI Ads Will Change Paid Search
Google has announced that we’re entering what they call a “new era of search”. After...
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CREATING STAND OUT
We create visuals that grab attention and messaging that lands, served across the websites your audience actually visits. Whether it’s brand awareness, remarketing, or conversions you’re after, our approach to digital marketing guarantees that your display ads get results.
What is Display Advertising?
Display advertising is the process of creating imagery and videos to promote an offer, product, or service. It allows business to influence prospects and customers by communicating succinct messages in a clear and visually creative way.
Ads, like banners and images with text, are a great way of drawing attention and building brand awareness. Businesses can advertise who they are and what they can do to prospects and customers across associated, third party sites, driving traffic to their websites.
Remarketing & Retargeting
Our team of experts creates bold, attention-grabbing, brand-specific display ads designed to turn clicks into customers, keep visitors coming back, and ultimately boost your revenue.
We’ll run powerful remarketing and retargeting campaigns that drive high-quality traffic, collect valuable data, and influence prospects right when they’re ready to buy.
Interest targeting
Interest targeting uses real data – like browsing habits and purchasing behaviour – to help you connect with people who are already primed to care about your brand. Backed by years of marketing expertise, we’ll tailor your ads to the right audiences, shape opinions with engaging content, and grow your business with smarter, more influential campaigns.
Competitor Targeting
Competitor targeting helps your business stand out in a crowded market, giving you the tools to grow your share, offer more value than the rest, and position your brand as the one everyone remembers.
Ad Creative
Compelling ad creative is the difference between being seen and being remembered. We craft sponsored content that captures attention, inspires action, and delivers your message consistently across every platform. With omnichannel reach and purposeful design, we help you stand out, shape purchase intent, and guide prospects through the sales funnel.
Platforms & Partners
our digital marketing process
Phase 1
Discovery & Audit
We kick things off by immersing ourselves in your brand, website, and digital presence. With a mix of competition analysis and audience insight, we identify your spot to own in the market.
Phase 2
Strategy & THE DIFFFERENCE
With insights in hand, we shape a strategy that defines your unique difference, clarifying your core values, messaging, design direction, and digital campaign planning.
Phase 3
Creative Direction & SYCI
Bring your brand’s difference to life with bold creative and powerful digital execution. Using K2L’s SYCI mindset, we cut through the noise, creating work that’s unmissable, measurable, and built to perform.
Phase 4
Optimisation & Development
This is where we track, measure, and analyse your performance in real time, feeding insights back into creative, campaigns, and platforms.
DISPLAY DONE RIGHT
Our process starts with getting to know your audience and where they spend time online. From there, we craft bespoke ad visuals that align with your brand and goals – all backed by strategic placements and ongoing optimisation. Whether it’s static, animated or HTML5 formats, we make sure your creative delivers…every click, view and conversion tracked and optimised over time.
supercharge your digital marketing
supercharge your digital marketing
related services
We love being brave. But brave in the right way. We believe in taking our clients on a journey and supercharging their digital marketing strategy to give them a boost in ways that drives sales, awareness, and most importantly… growth.
Social Media
Reach your customers where they scroll. Our campaigns combine paid ads and on-brand content to help you connect, engage and grow your following, all with a strategy that makes sense.
Display Ads
Put your brand in front of fresh eyes. We create impactful visuals that appear across high-traffic websites, boosting awareness and helping customers remember you.
SEO
We write content that’s both search-friendly and people-friendly. It reads well, ranks well, and works hard behind the scenes to support your site’s performance.
CRO
Clicks are great, but conversions are better. We optimise every step of the user journey to help more visitors take action, whether that’s buying, booking, or signing up.
EMAIL
MARKETING
Reach the right people with the right message. We create punchy, well-designed emails, manage your list, and keep everything GDPR-compliant, so every send counts.
creating leading brands in your industry
FAQs
That depends on where you are in your marketing journey. Whether you need support with social media, paid advertising, SEO, or a full digital overhaul, our team of specialists has the skills to deliver results across every channel.
Our approach is built around a four-stage process – research & strategy, creative & planning, campaign management, and reporting. It’s all part of our end-to-end service designed to build your brand and drive performance from the ground up.
Costs vary depending on what you’re looking for, but we always offer fair and competitive pricing. Get in touch for a quick chat and we’ll tailor a quote that suits your needs.
Absolutely. Book a discovery call with us and we’ll run a full audit of your current digital activity – no strings attached.
We partner with businesses of all sizes, but most of our clients sit within the health, wellness, and lifestyle sectors. It’s what we know best, and we genuinely love getting stuck into brands that that share what we stand for.
CLIENTS WHO DARE
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