Bents - K2L Marketing


Bents are one of the largest Garden Centres in the country. As well as being a premier horticultural retailer, they wanted to show they are a destination for all to enjoy.

With regular events, activities and more to offer than plants and water-features, Bents wanted to develop their image from one of a garden centre (albeit a large one) to being seen as a leading local attraction.

Increased online sales were important, but the shift in perception was required to increase footfall, spend and the appreciation of the in-store customer experience.


  • Brand Development
  • Online Experience


  • Brand Campaigns
  • Awareness Campaigns
  • Sales Campaigns
  • Outdoor Media
  • Advertising
  • PR


  • % Online Sales Increase
  • Brand Awareness
  • UK’s Best Garden Centre

Related Work


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